Director of Communication & Marketing (Finance)
Dept Number/Name: 0-2108-000 / Computer Science & Engineering
College Division: Acad Affairs-Coll Engineering
Salary Plan: Administrative
Job Code/Title: 2284 / Dir Communications & Mktg
Hiring Salary/Salary Range: Commensurate with Experience
Position Number: 00059524
ORGANIZATIONAL SUMMARY:
The vision for the College of Artificial Intelligence, Cybersecurity and Computing is to offer undergraduate and graduate degree programs that prepare USF students for high-demand careers, empower faculty to conduct scholarly research that leads to groundbreaking discoveries and technological advancements, grow industry partnerships and promote ethical considerations and trust throughout the digital transformation underway in our world.
POSITION SUMMARY:
The Director of Communications and Marketing is responsible for developing and implementing strategic communication and marketing plans to enhance the College of Artificial Intelligence, Cybersecurity and Computing brand. This role involves managing a team of professionals and overseeing various communication and marketing initiatives such as media relations, advertising, social media, public relations, and internal communications. The Director of Communications and Marketing works closely with senior leadership to ensure that messaging aligns with organizational goals and objectives, and effectively reaches target audiences. Strong leadership, strategic thinking, and excellent communication skills are essential for success in this role.
RESPONSIBILITIES:
Lead, manage, and supervise staff and operations dealing with college-wide (school & program) marketing, public relations, web development/maintenance, and internal and external communications such as newsletters and email blasts.
Champion importance of the university brand across key internal constituencies.
Build relationships with other units to ensure consistency and quality in college-wide marketing, promotions, web and advertising activities.
Oversee and develop production of promotional / advertising materials in print and/or multimedia formation.
Oversee the development of publications, at times creating copy and design from start-to-finish.
Develop and analyze the most effective and efficient product/cost/ promotions model and provide direction and advice to administrators and departmental leaders to enhance current programs and create new initiatives.
Responsible for developing and managing communication and marketing budget.
Produce presentations and speeches to promote the division and units within the division and / or develop presentations and speeches for delivery by others. Position will also oversee responses for information from the media and public, distribution of promotional materials, and present information to internal and external groups.
Enhance the college's brand/image through the creation and implementation of marketing materials and/or public relations strategies that link mission, vision and strategic priorities across all audiences and departments.
Perform other duties as assigned
POSITION QUALIFICATIONS:
MINIMUM:
Bachelor's degree and minimum of seven (7) years related experience. A minimum of three (3) years managerial experience. Demonstrated leadership experience and the ability to partner and build strategic relationships with both internal and external key stakeholders. Possesses extensive knowledge of the field's policies, procedures, and practices.
PREFERRED:
Master's degree in mass communications, marketing, public relations, technical writing, or digital media.
FLSB1310 Equivalency:
4 years of directly relevant experience may be substituted for bachelor's degree.
6 years of directly relevant experience may be substituted for master's degree.
10 years experience in marketing, branding, advertising and strategic communications, including web development and emerging media; demonstrated success delivering results across multiple outreach platforms, preferably in a higher education environment. Skilled in various Adobe software to create comprehensive design solutions.
USF Tampa
Information for Applicants
This position is subject to a Level 1 criminal background check.
Job Opening Number: 38841
Posting Date: 02/21/2025
Posting End Date: 03/07/2025
How To Apply
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Apply online by completing the required information and attaching your cover letter and resume. Please include your experience as it relates to the qualifications stated above. YOUR COVER LETTER AND RESUME, PLUS ANY OTHER REQUESTED MATERIAL, MUST BE IN ONE ATTACHMENT. Only online applications are accepted for this position.
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To request an accommodation with the application or interview process, please contact Central Human Resources by telephone: 813-974-2970 or email HR-ADA-Request@usf.edu .
Equal Employment Opportunity
USF is an equal opportunity, equal access academic institution that embraces diversity in the workplace.
The University of South Florida does not discriminate on the basis of sex and prohibits sexual harassment. Any person may report sex discrimination, including sexual harassment (whether or not the person reporting is the person alleged to be the victim of conduct that could constitute sex discrimination or sexual harassment), in person, by mail, by telephone, or by electronic mail, using the contact information listed for the Title IX Coordinator. Reports may be made at any time either online or directly to the University's Title IX Coordinator.
Federal Rights
Applicants have rights under Federal Employment Laws: Family and Medical Leave Act (FMLA) , Equal Employment Opportunity (EEO) and Employee Polygraph Protection Act (EPPA) .
Work Location
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About USF
The University of South Florida is a high-impact global research university dedicated to student success. Over the past 10 years, no other public university in the country has risen faster in U.S. News and World Report's national university rankings than USF. Serving more than 50,000 students on campuses in Tampa, St. Petersburg and Sarasota-Manatee, USF is designated as a Preeminent State Research University by the Florida Board of Governors, placing it in the most elite category among the state's 12 public universities. USF is a member of the American Athletic Conference.
Working at USF
With more than 16,000 employees at USF, the University of South Florida is one of the largest employers in the Tampa Bay region. At USF you will find opportunities to excel in a rich academic environment that fosters the development and advancement of our employees. We believe in creating a talented, engaged and driven workforce through on-going development and career opportunities. We also offer a first class benefit package that includes medical, dental and life insurance plans, retirement plan options, tuition program and generous leave programs and more.
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